Online tutoring platform automated lead qualification and grew enrolments 4× without hiring a single new counsellor.
| Metric | Before Sendvise | After Sendvise |
|---|---|---|
| Leads / month | 200 | 850 |
| Avg. response time | 24 hrs | Instant |
| Lead → enrolment | 8% | 22% |
| Counsellor headcount | 6 | 6 |
BrightMind runs online courses for working professionals — Marketing, AI, Data Science. Their funnel was leaky in two places:
Form-based Meta ads converted at 38% form-fill, but only 8% of fills became enrolments — the gap was the 24-hour wait for a counsellor callback
Counsellors spent 60% of their time qualifying obviously-cold leads instead of closing hot ones
Adding more counsellors was a thin-margin band-aid. They needed to fix the funnel, not throw bodies at it.
Meta ads now drop the user directly into a WhatsApp chat with a Sendvise bot. The bot asks 4 qualifying questions (role, budget, timeline, course preference), scores the lead, and routes anything >70 score to a counsellor with full context. Cold leads enter a 14-day drip sequence.
The bot books demos directly in Calendly. T-24hr, T-1hr, and T-15min reminder templates fire automatically. No-show rate dropped from 35% to 12%.
When a lead asks for course info, the bot fetches the right syllabus PDF based on the lead's role (different one for marketers vs. engineers). Day 7 of the drip sends an alumni success story tailored to the lead's industry.
“Lead capture from our Google ads tripled when we switched to Click-to-WhatsApp ads via Sendvise. Our enrolments grew 4× in 6 months without a single new counsellor.”
Sendvise sets up the same WhatsApp playbook for your business in under a week. Book a free demo to see how.